Wednesday, April 16, 2008

Tommy Hilfiger continues to bring music and fashion together with the global launch of TommyTV, an online evolution of the Hilfiger Sessions music series, staged in creative collaboration with Sony BMG Europe, that brings the excitement of live music to audiences around the globe.

TommyTV, which goes live today, builds on the existing success of The Hilfiger Sessions, a series of established and successful music events. The Hilfiger Sessions feature high profile artists playing with new and upcoming talent in intimate gigs in cities around the world, with recent Sessions taking place in Madrid, Berlin and Amsterdam hosted by artists such as Wyclef Jean and Kelly Rowland.

The live recordings of The Hilfiger Sessions form the centrepiece of TommyTV, allowing music fans to enjoy exclusive content and experience the thrill of live musical performances via unprecented online video presentation. TommyTV features:
- Exclusive content from the global Hilfiger Sessions concerts.

- Exclusive artist interviews and backstage footage.

- The chance to discover new music talent or for new artists to be discovered through the Hilfiger Auditions.
Really? Must they do this? I'm all about surfing the web and know I spend far too much time doing just that but I would never dream of watching TommyTV. Sorry.

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